Why are we building SmartHop?

Because we want to help Independent Truckers become better business owners.

After building a 3PL company in Venezuela, with more than 400 employees, Guillermo came as an immigrant to the US to start a local LTL trucking company in Miami, FL. That company grew steadily into an FTL over-the-road operation with more than 40 Trucks in total.

Running a Small Carrier, he noticed the disadvantage Owner Operators and small companies face on their daily operations:

• Large Carriers getting the best piece of the pie.

• Brokers working in silos making information hard to get.

• Some Brokers acting arguably against small Carriers

• Lack of trust between all the parties involved.

• Thin margins that any small mistake puts you out of business in no time.

This offered an opportunity to develop tools that could improve the odds of success for companies like the one he built. That's when Miguel and Joaquin, joined the company. They had software experience and had developed part of the systems Guillermo's company used.

Bringing the tech startup knowledge and always looking to solve complex problems they embarked in this journey together. The goal was to help Truckers make better decisions faster when planning their Loads with the use of modern technology and artificial intelligence.

Now with a team of 15 and growing, SmartHop is on the path to improve the way independent and hardworking Owner Operators plan, search, and book their loads on the Spot Market. Because these Truckers are the backbone of the US economy and they shouldn’t have to struggle to do their job.

Who's behind SmartHop?

The team is the perfect blend of Trucking and Technology.

Guillermo – CEO

Helping Truckers become better professionals.

Joaquin - COO

Empowering Truckers with better tools for their Jobs.

Miguel - CTO

Transforming the Trucking Industry through AI.

And a wonderful team of Engineers, Data Scientists, Industry Experts, Operation and Financial Analysts, Designers, and Customer Success that make all this possible.

techstarts NYC Alumni S19 Batch